REDDING — Chantel Pavlick, 38, opened Salon En Root — an “on-location” hair salon — to bring hair services to customers at home during the pandemic.
Pavlick — a licensed hairdresser for nearly 20 years — noticed that her clients were hesitant to book in-person salon visits during the pandemic. They voiced concerns about their safety and not having the time to get there.
She previously toggled with the idea of an on-the-go salon after being convinced — by platforms, like GrubHub and Instacart — that society is heading toward a “fast-paced, convenient” world, where everything is brought to the customer.
When the state shut down non-essential businesses, she got to thinking.
“While everything was shut down, I had about two-and-a-half months to put a perspective on what’s going on right now and what my future is and what my industry entails being in such close proximity to people,” she said. “It kind of really led me to this idea of starting an on-location salon where I’d bring everything to somebody’s home and provide them with a professional, quality service in the comfort and convenience of their home.”
In August, she decided to go for it and opened Salon En Root.
She didn’t want to “just be a hairdresser showing up at people’s homes with a bag,” she wanted it to be a “real business.” Pavlick worked with mentors from Western Connecticut Score to legitimize the salon by obtaining the proper business licenses and insurance.
After getting approvals for the business, she put out feelers in local Facebook groups. She had about 15 appointments lined up just after a day or two. The business has been up and running for just a few months and Pavlick loves it.
The salon’s hours are limited and vary because as a mother of two children on remote learning schedules — who still works part-time at a New Milford salon — her time is limited. She sets up appointments for residents in nearby towns when possible, often on the weekends and some weeknights. Clients can schedule a visit by emailing or calling her directly.
She requires customers to answer a questionnaire prior to an appointment — regarding recent COVID-19 exposure in the household and any potential symptoms — to ensure everyone’s safety.
It almost looks like Pavlick is preparing to move in when she arrives at a client’s home. She appears with her handy-dandy suitcase — complete with a mirror, outlets, lights and portable hair supplies, in addition to hand sanitizer and disinfectants for her tools — that unfolds into a hairdressing station.
Pavlick has accumulated approximately 135 clients since opening, many with a specific need for her services. The bulk of her clients are either working individuals with young children or those who cannot take any chances with in-person hair appointments, like immune-compromised populations.
While she thinks the business is “exciting and fun,” Pavlick finds some aspects of it to be “touching.” She loves getting to know people and help others feel good about how they look.
“To me, it’s actually been wonderful, I’m enjoying the process of it,” Pavlick said.
Once the pandemic ends, she plans to keep growing Salon En Root into a full-time salon on the go.
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December 20, 2020 at 06:03PM
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Redding woman opens on-the-go hair salon to bring services to people at home - Danbury News Times
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